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10 Ingenious Anti-Smoking Campaigns

It’s tough to quit smoking. Indeed, it’s a battle that millions of persons face each day as they attempt to take their first steps toward a longer, healthier lifestyle. Recent research has shown that...

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The Psychology of Color and Its Influence in Marketing

Colors are everywhere. They play a large part in how individuals present themselves through their wardrobe, their homes, and their belongings. Studies have demonstrated how colors can grab and retain...

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Rory Sutherland: Sweat the Small Stuff (Video)

In this video Rory Sutherland talks about the importance of perspective in achieving success. He argues that big problems do not necessarily require big fixes and that by paying attention to the...

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